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Let's discuss the right mission.

For senior UX/UI, Product Design or behavioural digital product missions, reach out directly. I review all messages and reply to those that fit what I'm looking for.

Product design, from first hypothesis to shipped experience.

Senior product designer with 10+ years across fintech, insurance, SaaS and AI products. I turn complex problems into testable prototypes, get them in front of users early, and let evidence guide the decisions, building experiences that are desirable for users, viable for the business and realistic to ship.

AI strategyConversational designRAG workflowsProduct discoveryUX researchDesign systemsMobile-first designPrototyping & validationAccessibility (WCAG / RGAA)Data-informed optimisationStakeholder facilitation
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